Younghee Kim, creator of Essential Rinse and principal stylist and owner of her eponymous salon in NYC, has been in the hair business for over 30 years. She trained with Vidal Sassoon from 1985 to 1999, and began her career styling hair on television commercials, editorial magazine shoots and fashion shows. Younghee first opened her salon in the Flatiron District in 2000, and moved to her current location in TriBecCa in 2003. While her client list includes celebrities and A-listers, as well as families from down the street, she makes sure her salon has a neighborhood feeling where people drop in just to say hello. To learn more about the salon, visit www.youngheesalon.com. Lately, Younghee has taken her experience with hair and applied it to developing new hair care products. By carefully observing her clients' experiences with various products, she identifies areas where people are dissatisfied with what's currently available, then develops a solution. Essential Rinse is the first product to be perfected, but she promises there are more to come!